Advanced Facebook Advertising

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Warehouse Eight Coworking & Events Space, Makati

La Fuerza Plaza 2241 Don Chino Roces

Makati, 1231 Metro Manila

Makati, NCR 1231

Philippines

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Event description
All the knowledge you need to take your Facebook and Instagram advertising to the next level.

About this Event

Our journey in London, Dubai and Singapore, working with clients such as Unilever, Google, Etihad Airways, Oracle and fast-growing startups, packaged and delivered in the most knowledge packed and hands-on workshops you will ever attend!

Walk away with 3 frameworks, a campaign optimisation roadmap and a list of advertising tactics you can follow to transform your Facebook and Instagram advertising strategy..

...but most importantly learn how to plan, implement and optimise your Facebook and Instagram advertising in a systematic and methodical way.

📍 Venue: Warehouse Eight Coworking & Events Space, Makati

📅 Date & Time: Friday, 3 April, 10am to 12:30pm

🚀 MASTERCLASS AGENDA:

PART 1: Optimise your Targeting (45 minutes)

  • 👉 Use Facebook to get audience insights [FRAMEWORK]
  • Conversion Tracking set-up [Walkthrough]
  • Custom Audiences and Remarketing Audiences set-up [Walkthrough]
  • Learn when and how to use different targeting tactics

PART 2: Plan & Budget your Facebook & Instagram advertising campaigns (1 hour)

  • 👉 Develop a FB & IG advertising strategy [FRAMEWORK]
  • 👉 2 examples:
    1. B2C (eCommerce Company)
    2. B2B (Lead Generation Company)
  • 👉 Budget Planning [TEMPLATE]
  • Ad creation and Copywriting best practices (Exercise)

PART 3: Facebook & Instagram Advertising Optimisation (45 minutes)

  • 👉 Campaign Optimisation Roadmap [FRAMEWORK]
  • Get started with A/B Testing

Q&A Session

🚀 Who is the masterclass for?

  • Digital Marketing Specialists, looking to up-skill
  • Content Marketers, looking to up their game
  • Social Media Specialists, looking for ideas
  • Startup founders, looking to understand the content marketing game
  • Small business owners, looking to make the most out of their social media efforts

... and anyone looking to deep dive in the world of Social Media advertising!

Our aim is to equip with all the know-how you need to level-up your Facebook advertising strategy and inspire you to come out of your comfort zone to deliver results.

🚀 Your Instructor, Sotirios Seridis:

  • Digital Marketing Instructor at General Assembly, Singapore
  • Performance Marketing Instructor at REVOU
  • Masterclass instructor at Marketing Interactive
  • Guest Blogger at Marketing in Asia
  • Over 10 years of experience working in London, Dubai and Singapore
  • Worked with clients like Unilever, Etihad Airways, Volkswagen and Google
  • Run workshops for UOB, Oracle, Adecco, KBZ and more

** Only 20 seats available **

🤓 Have questions?

Contact Sotirios directly at sotirios@xyzlab.com

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Date and Time

Location

Warehouse Eight Coworking & Events Space, Makati

La Fuerza Plaza 2241 Don Chino Roces

Makati, 1231 Metro Manila

Makati, NCR 1231

Philippines

View Map

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