€27.37 – €37.92

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Business & Startup - Sales & Marketing

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Milan

Milan

20126 Milan

Italy

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Event description
SALES, MARKETING, CUSTOMER ACQUISITION STRATEGIES FOR STARTUPS & BUSINESSES

About this Event

THIS SALES, MARKETING, CUSTOMER ACQUISITION FOR STARTUP BUSINESS EVENT WILL BE DELIVERED ONLINE THROUGH VIDEO CONFERENCING.

THIS STARTUP BUSINESS EVENT IS FOR YOU IF:

1. If you working on an idea or if you already have a Startup or Business & trying to figure out what will be the best sales & marketing strategies for your startup or Business for customer acquisition & retention.

2. If you are dealing with frequent Customer issues & Sales is IRREGULAR in your startup or business which is making your Business growth either lower or unpredictable.

3. If you are failing to acquire any new customers or afraid of losing existing customers.

THIS STARTUP BUSINESS EVENT WILL COVER MANY ASPECTS OF SALES, MARKETING, CUSTOMER ACQUISITION & RETENTION STRATEGIES INCLUDING THE FOLLOWING:

1. HOW TO ACQUIRE & RETAIN CUSTOMERS & HOW TO BE GET IN TOUCH WITH PROSPECTS?

2. WHAT ARE THE MOST EFFECTIVE CHANNELS (INBOUND & OUTBOUND) IN SALES & MARKETING TO GET NEW CUSTOMERS & RECURRING BUSINESS ?

3. CUSTOMER ACQUISTION (BASICS)

--- Know who your Customer is, his authority, decision making capabilities which will affect the acquisition in Startup or Business

--- Get to Know what type of customer you are dealing with (types of customers) in your Startup Business

--- Get to know how to Build Initial contact with a New Prospect bypassing your competitors

--- What to do & what not to do when dealing with Customers (of different kinds) in your Startup or Business

--- How to understand & convert an Indecisive Customer for your Startup or Business

--- Learn the Customer Behavior Modelling & Corresponding strategies for your Startup or Business

4. SALES (BASICS) FOR STARTUP BUSINESS

--- Who are your ideal customers or target audiance in your Startup Business?

--- What motivates new customers to buy ; & learn the customer behavior for your Startup Business?

--- What factors or events prevent a prospect customer from buying from your Startup Business?

--- How to improve bottlenecks in your sales pipeline?

--- What is your forecast for your Startup Business in the next period?

5. CAC (CUSTOMER ACQUISITION COST) & CLV (LIFETIME VALUE)

--- Understand the Customer Acquisition (CAC) cost & to ensure CAC is always less than CLV in your Startup Business

--- Understand the CLV based on which MRR/ARR/IRR can be analyzed & predicted for your startup business

--- Understand the CAC that can be used in correlation with CLV (LTV) for recurring business and business growth.

6. SALES PIPELINE (STAGES) & SPC

--- How to define sales pipeline (stages) particularlily for your Startup Business

--- The five stages of a typical sales pipeline for every startup business

--- The essential Pipeline event metrics you need to track

--- How to improve sales pipeline for your startup business growth

7. SALES FORECAST & PIPELINE FORECAST

--- What are the ways to get Forecast for Sales & Pipeline

--- The methods & events that heavily affects the sales forecasts in your Startup Business

--- How to bend a curve when Forecasts are not working as they were supposed to be

8. CUSTOMER RETENTION (BASICS)

--- How to Retain customer for Recurring / Growing Startup Business

--- Get to know the Strategies to stop a Competitor in aquiring your Customers

--- How to convert feedbacks into feedforwards to retain customers for your Startup Business growth

--- Find out why you are failing to understand your "product or service" value to a Customer that might be a decisive factor while acquiring or retaining a customer

9. MARKET BEHAVIOR & TRENDS IN BUSINESS:

--- Get to know why Market Trends play an important role while acquiring or retaining a customer and even small event can play a decisive role in your startup business.

--- Learn the market trends for better decision making. Market trends (and events) gives a better idea on future of Customer Acquisition & Retention to channelize sales & marketing strategies.

10. MQL's (MARKETING QUALIFIED LEADS) & SQL's (SALES QUALIFIED LEADS)

--- How to optimize the QL's (Sales & Marketing) in your Startup Business

--- Get to know the challenges with MQL's that are affecting your startup business

--- Learn how to get a good CAC with low MQL's for your Startup Business

11. MRR & ARR (MONTHLY & ANNUAL RECURRING REVENUE)

--- Ways to enhance MRR & ARR in your Startup Business

--- What affects or could affect an existing MRR in your startup business

--- Why sometimes you must not rely or predict or calculate the MRR / ARR

12. MARKETING (BASICS)

--- How to get Earned Media & PR for your Startup Business

--- Find out how to use Growth Hacks & Referral Programs for your startup business

--- Learn how to make best use of Content & Inbound Marketing in your startup business

--- The ways to do Cobranding & Affinity Marketing for your startup business

--- How to apply Cause Marketing & P-O-P Marketing in your Startup Business

--- Get to know the ways to use Word of Mouth Advertising which is free & the best bet for your startup business

13. ONLINE BRAND BUILDING

--- Get to know what are the ways to Build a Strong Online Brand for your startup business

--- Get to know the ingredients of Brand Building

14. DIGITAL MARKETING

--- How to use Digital Marketing & the Startegies for Startup Business Growth

--- Get to know whether SEO or SEM or SMO is applicable to your Startup Business

--- How Affiliate marketing can help your startup business growth

--- Find out what are the ways to save money on Online Campaigns

--- How to make best use of Email Marketing campaigns to engage audiance in your startup business

15. CLV (LTV) - HISTORIC & PREDICTIVE

--- How to predict CLV for your startup business

--- What if CLV is highly Varying in your startup business

--- How to work on Historic & Predictive CLV through events for your startup business

16. CAC (COST & CONVERSION RATES)

--- How to reduce CAC by optimizing Sales & Marketing in your startup business

--- How to ensure CAC is always less than CLV for your startup business

--- Get to know the Customer behavior that heavily affects the CAC

17. WSP (WEIGHTED SALES PIPELINE)

--- How to assign values to each stages in WSP particularily in your startup business

--- Get to know what are the ways to PREDICT the WSP for your startup business

18. NPS (NET PROMOTOR SCORE)

--- Get to know the best ways to implement NPS in your startup business

--- How to engage customers in NPS & How to perform NPS on ideal or dormant customers in your startup business

19. BANT FRAMEWORK

--- How to use BANT in Sales for your startup business

--- Why NEED part cannot be predicted and how to make it predictable

--- Why the BANT in plain format may not apply to your Startup Business

20. CHURN RATE

--- Get to know the methods to diminish CHURN RATE in your startup business

--- Learn and understand the customer behavior for a low CHURN RATE

----------------------------------------------------------------------

YOU & YOUR STARTUP BUSINESS SHOULD BE IN GOOD SHAPE IF YOU HAVE FOLLOWED THESE BASIC & ESSENTIAL ELEMENTS:

CAC, CLV, MRR, ARR, SQL'S, MQL'S, MODEL CANVAS, CUSTOMER BEHAVIOR MODELING, CUSTOMER ACQUISITION & RETENTION, ERP, CRM, KPI, KAM, MIS & EIS, BANT FRAMEWORK, SWOT ANALYSIS, ORGANIZATIONAL STRUCTURE, BUSINESS AUDIT & COMPLIANCES

ABOUT ME:

I am Lakshman Singh (Angel Investments, Business Advisor, Business Consultant, Business Auditor, Startups Mentor, Entrepreneur, CEO & Founder)

I have over 15 years of relevent experience and help people in business through Consultations, events, Advices & by Auditing the Businesses. I also help businesses by investing in them, mentoring them and giving them exposure of my network.

Web : https://www.lakshmansingh.com/

Blog : https://www.lakshmansingh.com/blog

Linkedin : https://linkedin.com/in/iamlakshmansingh

Email : Connect@LakshmanSingh.com

Services : https://LakshmanSingh.com/services

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Location

Milan

Milan

20126 Milan

Italy

View Map

Refund Policy

Refunds up to 1 day before event

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