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(Paid 4 Sessions - Bandung) Master The Skills of Content Writer

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Location

Location

Conclave Bandung

Jl. Bangka XII No.4, RT.2/RW.7, Pela Mampang, Mampang Prpt.

Jakarta Selatan, Daerah Khusus Ibukota Jakarta 12170

Indonesia

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For registration and more details about this 6 sessions of Digital Mastership, head up to http://lingkaran.co/cs-events/bandung-content-writer/



Content marketing is a quickly growing field. Our research shows the vast majority of marketers are using content marketing. It has turned from the stage of popularity to the stage of necessity. With the development of digital marketing, the need for good content writing and management is increasing by leaps and bounds to gain more leads. Content writing is one of the most effective and easiest method to keep your website or other digital platform informative and updated than any other online tools. With that growth comes opportunities for content writer as an emerging and lucrative career option for many

Content writers need to be well-rounded. While this skill set may seem daunting to newcomers, all that is required to master these traits is practice. You will be specializing in providing relevant content for websites or other digital platforms. Every platforms have specific target audiences and requires different contents. Great contents should contain key words (specific business related terms which internet users might use in order to search for services or products) aimed towards improving a website’s SEO, should deliver values to the customers, enhance website ROI, and manage to make the valuable connection and engagement for customers.

This program will prepare you to develop a long-term and day-to-day content strategy; produce the content for many different types of websites, including blogs, social networks, e-commerce sites, news aggregators, and college websites; and identify as well as execute online ads.



What You'll Learn:

  1. Career Awareness & Creative Writing Essentials

    First Hours (120 min.):
    – The role of creative content writers in the industry
    – Creative Thinking Techniques to Develop Ideas
    – How To Build Confidence in Writing Ability
    – Work Flow & Guideline to Write


    Second Hours (180 min.):
    – Finding Voice, Style and Point of View
    – Developing Characters and Dialogue
    – Writing Structure and Plot

  2. Deep Dive into Digital Content Marketing

    First Hours (120 min.):
    – Marketing Communication Fundamentals
    – How to Understand Customers
    – Market Segmentation, Targeting, and Positioning

    Second Hours (180 min.):
    – Digital Media on Marketing Communication
    – Types of Content Marketing
    – Crafting Different type of Content Marketing

  3. Mastering Digital Content Creation

    First Hours (120 min.):
    – Understanding web writing
    – Deep dive into Search Engine Optimization (SEO)
    – Content audit and analysis

    Second Hours (180 min.):
    – Search Engine Optimization (SEO) Strategy
    – Develop tagline and engaging copy

  4. Managing Creative Projects

    Full Day:
    – How to identifies project’s goals
    – How to develop creative brief
    – Crafting different type of content
    – How to develop content strategy, roadmap, and scheduling




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Location

Conclave Bandung

Jl. Bangka XII No.4, RT.2/RW.7, Pela Mampang, Mampang Prpt.

Jakarta Selatan, Daerah Khusus Ibukota Jakarta 12170

Indonesia

View Map

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