With the challenges brought about by COVID-19, 2020 has been a transformative year for the performing arts. The sudden widespread adoption of technology in the way we create, produce, and present work has propelled many artists, arts centres, and presenters into an unfamiliar digital world. We have had to reconsider notions of liveness, find new ways for artists to continue to present work, adopt strategies and infrastructures incorporating digitalisation, or curate new digital interactions to connect with our audiences and communities on this entirely new stage.

Join us for our first ever AAPPAC 2021 Virtual Conference – Digital: Unpacked! – Bringing the Arts to the Future Audience. Over two days, we focus the spotlight on Performing Arts Audiences to unpack the ways we can engage and reach out to them in ways that still remain relevant and meaningful. Network and chat with other delegates as well as hear from experts and specialists in the fields of producing and programming, digital marketing, and arts management, as they share their thoughts on the shifts and transformations that need to take place in the performing arts to address the changing needs of our future audiences in this digital world.

TICKETING

All-Access Pass (AAPPAC Member): Free (apply promo code sent to your email) – limited slots available

All-Access Pass (Public): SGD30 (excl SGD2.50 Ticketing Charge)

PROGRAMME

DAY ONE: THU, 28 OCTOBER 2021

Keynote Presentation – Opening Up Post-COVID

• Tisa Ho, Executive Director, Hong Kong Arts Festival

2021 Connecting Series (Virtual Edition - delayed broadcast)

• Moderated by Ken Hayashi, Manager of PR & Marketing, Aichi Arts Center

Panel Discussion #1 - New Frontiers for Audience Development and Engagement with Digital Platforms and Technology

• Ken Tan - Senior Director, Producing and Programming, Arts House Limited
• Helen Faulkner - Head of Audiences, Manchester International Festival
• Grant Brisland, Director of Business Growth & Development, HOTA Home of the Arts

Moderated by Kristen Eckhardt - Director of Marketing, Sales and Audience Engagement, Adelaide Festival Centre

DAY TWO: FRI, 29 OCTOBER 2021

Panel Discussion #2 - Live/Digital or Hybrid - What is the right balance for the future audience?

• Paul Tam, Executive Director, West Kowloon Cultural District (Hong Kong)
• Lydia Kuo, Executive Director of Taiwan Philharmonic
• Stuart Buchanan, Head of Digital Programming, Sydney Opera House

Moderated by Yvonne Tham, CEO, Esplanade - Theatres on the Bay (Singapore)

On-demand content and opportunities to network with other delegates will be available at our virtual conference over the two days.