Brand New You: Develop Your Personal Brand for Professional Success
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Brand New You: Develop Your Personal Brand for Professional Success

Learn how to use Personal Branding to improve your career prospects!

By Offshoots Academy

Date and time

Fri, 3 May 2024 14:00 - 17:00 GMT+8

Location

Offshoots Academy

284 River Valley Road Singapore, 238325 Singapore

Refund Policy

Contact the organiser to request a refund.
Eventbrite's fee is nonrefundable.

Agenda

Introduction to Personal Branding


Unpacking the purpose and uses of a strong personal brand, and how it is highly beneficial for executives.

Creating Your Brand Strategy


Identify your values and strengths, applying them to best fit your target audience and the purpose of your personal brand strategy.

Finding Your Brand Archetype


Align your archetype based on your Unique Selling Points (USPs), refining it for an exciting activity!

Leveraging Social Media


Put your learning to practice! Create a consistent brand message across your online touch points.

About this event

  • 3 hours

Ready to break free from career stagnation?

Who are you in a nutshell, and what value will you bring to an organisation? Join us for a workshop on Personal Branding, to discover how to market yourself according to your values, strengths and target audience.

Conducted by branding expert and adjunct lecturer Eric Sim, this workshop will kickstart your personal branding strategy to stand out in a competitive employment landscape. This three-hour session comprises a mix of teaching and interactive exercises designed towards identifying your strong suits, unique traits and value proposition, so as to establish a strong brand voice.


Learning Outcomes:

  • Define the concept of personal branding and recognise its significance for career growth
  • Develop a personal brand strategy aligned with values, strengths, and target audience
  • Identify and choose a brand archetype that resonates with your personality and goals
  • Articulate Personal Brand Story via an Elevator Pitch effectively through various communication channels
  • Utilise whOA! AI tool and Social Media platforms to amplify your brand voice and engage with your target audience
  • Create visually distinctive brand touchpoints for a consistent brand identity


Whether you’re seeking to land your dream job, advance your career, or transition into a new field, this workshop will kickstart your Personal Branding journey to build momentum towards reaching your professional goals.

Enter the promo code "BNY2024" to enjoy our exclusive 80% discount!

Date: 3 May 2024, Friday

Time: 2-5pm

Location: 284 River Valley Road #01-01, Singapore 238325

Ticket Price: $250 (Usual) / $50 (Promo code discount)

Limited seats available. Sign up early to avoid disappointment.

Light refreshments will be provided.

About The Instructor - Eric Sim

A serial entrepreneur and self-starter with a proven track record in brand consultancy, marketing, and business development. Eric co-founded Epic Dialogue, an Integrated Marketing Agency that provides a full suite of marketing services, including Branding & Design, Social Media & Email Marketing, etc.

He has spoken on Entrepreneurship and Omnichannel Marketing at Institutes of Higher Learning and conferences. He regularly conducts digital marketing and branding workshops for businesses.


About Offshoots Academy

Offshoots Academy (OA) is the L&D arm of TUBER, an award-winning consultancy that has, for nearly two decades, been providing creative content strategy and artistic solutions to a diverse clientele spanning the public and private sectors.

With an industry focus aimed at helping learners solve real problems, our programmes are geared towards supporting productivity, career innovation, employee engagement, personal growth, and more.

Our curriculum, guided by instructional design theories and tested by curriculum experts, is delivered by qualified instructors who are industry practitioners and possess relevant teaching experience.

Registrations close 30 Apr 2024!


👉🏼 Find out more about us here!

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Frequently asked questions

What do I need to bring for the session?

A curious mind and a note-taking device (laptop/tablet/pen and paper). You might also want to bring a jacket as it might get chilly.

What's next after the session?

This programme is a taster to Eric Sim’s “Brand New You” course on developing your personal brand. Find out more at https://tuber.sg/offshoots/

Organised by

$285.99