Instagram is widely known as an online photo sharing platform that appeals to Millennial and Gen Z users. It allows users to edit and upload digital images to share with friends and online followers.

Could social media – often seen as alienating the older generation – empower elderly to stay connected by documenting and sharing their stories to the world?

Topics covered:

- Introduction of Instagram and Digital Memories

- How to Get Started

- Mobile Photography Tips

- Storing and Sharing Digital memories"

About The Speaker

Mr Eric Sim

Creative Account Manager, Epic Dialogue

Eric inspires and advises businesses on how to utilise offline and online marketing channels, craft creative and compelling campaigns, and form strategic partnerships to reach business goals. He combines business insights and creativity to help clients make informed marketing decisions and discover new business opportunities.

He is a full-stack marketer with areas of expertise in social media and digital marketing, events marketing, branding, and business development.

In his free time, he meditates and dabbles in outdoor gardening at his best friend’s rooftop garden. He also enjoys capturing photos of random day-to-day moments of his family and shares them on social media.

About The Speaker

Mr Casper Heng

Business Development Manager, Epic Dialogue

With a passion for marketing, Casper has traversed a range of industries such as tourism, hospitality, Food & Beverage, and Education. He is now with Epic Dialogue, a boutique integrated marketing agency where he brings his wealth of experience to provide insights and perspectives from all angles.

Having handled projects as diverse as increasing inbound travel from select ASEAN markets to launching promotions to increase revenue for a restaurant to partnership tie ups and even art directing costumes for a parade contingent, Casper revels in the diverse opportunities that Marketing provides.

When he is not at work, you will find him looking at pictures of food and planning his next gastronomic escapade. He is also unabashed being an Asian who loves taking pictures of food. He might forget where and when he tried a dish, but when he sees a picture of it, it all comes back to him immediately.