Discover the Hidden Power of Internet Marketing -1 Day Session in Ottawa

This one-day program offers a Course Completion Certificate and is designed to deliver maximum impact in a short time. Participants will earn 8 professional credits upon successful completion. This training is conducted in a classroom format at scheduled location and is conducted in English to accommodate a diverse professional audience.

Snacks, beverages, and lunch will be provided during the session.

Course Overview:

Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer's dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience. Internet Marketing Fundamentals will provide you with a great set of skills to market your business online. Content is the king of Internet marketing, and you need to know how to utilize your great content. If you want your business to grow then you need to understand Internet Marketing Fundamentals.

Learning Objectives:

After completing this course, Individuals will be able to demonstrate their understanding

of:

• SWOT Analysis in Marketing
• Marketing Research
• Real Time Marketing
• Brand Management
• Social Media (I)
• SEO Basics
• Social Media (II)
• Website Characteristics
• Capturing Leads
• Campaign Characteristics

Prerequisites:

None

Course Materials:

Attendees will receive a course manual with presentation slides and reference

materials.

Target Audience:

Anybody who is interested in learning Internet Marketing Fundamentals Skills

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