Discover the Hidden Power of Internet Marketing -1 Day Session in Ottawa

Discover the Hidden Power of Internet Marketing -1 Day Session in Ottawa

  • Ages 18+

Crack the code of online success in just 1 day! Learn top digital marketing strategies.

By Mangates_inc

Date and time

Location

Albert Street & Metcalfe Street

116 Albert Street Suite 200 & 300 Ph No: +1 469 666 9332 Ottawa, ON K1P 5G3 Canada

Refund Policy

Refunds up to 7 days before event.

Agenda

SWOT Analysis in Marketing


● Strength ● Weaknesses ● Opportunities ● Threats ● Case Study ● Review Questions

Marketing Research


● Consume All Media ● Finding the Right Price ● Product Development and Improvement ● Identify Your Target Audience ● Case Study ● Review Questions

Real Time Marketing


● Dynamic Content ● Engagement Builds Followers ● Constant Readiness and Monitoring ● The Time the Place and the Media ● Case Study ● Review Questions

Brand Management


● Every Interaction Counts ● Consistent Through all Media ● Unique Qualities ● Needs to be Actively Managed ● Case Study ● Review Questions

Social Media (I)


● You are Building a Community ● A Personal Touch ● Brand Champions ● Make it Easy to Share ● Case Study ● Review Questions

SEO Basics


● Relevant and Original Content ● Keywords ● Value Proposition ● Linking ● Case Study ● Review Question

Social Media (II)


● Content is King ● Blog and Interact ● Webinars ● Constant Monitoring ● Case Study ● Review Questions

Website Characteristics


● SEO Optimization ● Landing Page ● Analytics ● Mobile and Tablet Friendly ● Case Study ● Review Questions

Capturing Leads


● Lead Management and Generation ● Give Something Away ● Quality vs. Quantity ● Capture Repeat Customers ● Case Study ● Review Questions

Campaign Characteristics


● Tailored for Your Audience ● Use Powerful Words ● The 4 W’s of a Campaign ● Monitor and Tweak ● Case Study ● Review Questions

Wrapping Up


● Words from the Wise ● Review of Parking Lot ● Lessons Learned ● Completion of Action Plans and Evaluations

About this event

  • Event lasts 8 hours
  • Ages 18+

This one-day program offers a Course Completion Certificate and is designed to deliver maximum impact in a short time. Participants will earn 8 professional credits upon successful completion. This training is conducted in a classroom format at scheduled location and is conducted in English to accommodate a diverse professional audience.

Snacks, beverages, and lunch will be provided during the session.

Course Overview:

Marketing has changed dramatically over the last decade. Marketing is all about communicating, and the Internet has completely changed the way people communicate. The Internet is a marketer's dream come true, especially with Social Media, as you have a low cost marketing tool that can reach a large audience. Internet Marketing Fundamentals will provide you with a great set of skills to market your business online. Content is the king of Internet marketing, and you need to know how to utilize your great content. If you want your business to grow then you need to understand Internet Marketing Fundamentals.

Learning Objectives:

After completing this course, Individuals will be able to demonstrate their understanding

of:

  • SWOT Analysis in Marketing
  • Marketing Research
  • Real Time Marketing
  • Brand Management
  • Social Media (I)
  • SEO Basics
  • Social Media (II)
  • Website Characteristics
  • Capturing Leads
  • Campaign Characteristics

Prerequisites:

None

Course Materials:

Attendees will receive a course manual with presentation slides and reference

materials.

Target Audience:

Anybody who is interested in learning Internet Marketing Fundamentals Skills

©2025 Mangates Tech Solutions Pvt Ltd. This content is protected by copyright law. Copy or Reproduction without permission is prohibited.

📧 Contact us today to schedule a customized in-house session:

corporate@mangates.com

Frequently asked questions

Do I need prior experience in marketing to attend this course?

No prior experience is required. This course is beginner-friendly and designed for anyone interested in learning the fundamentals of internet marketing.

Is a certificate provided upon completion?

Yes, participants will receive a Certificate of Completion at the end of the course.

How many credits will I earn from this course?

You will earn 8 professional credits upon successful completion of the course.

What will I be able to do after completing this course?

You’ll gain practical skills in content marketing, SEO, social media, brand building, lead generation, and campaign development.

Is the content suitable for non-marketing professionals?

Yes. The course is designed in a simple and structured format, making it accessible even to those from non-marketing backgrounds.

How is this course different from other digital marketing programs?

This course is a compact, one-day program focused on core internet marketing fundamentals, perfect for fast upskilling without long-term commitment.

Will I be able to ask questions during the session?

Absolutely. The training is interactive, and participants are encouraged to ask questions throughout the session.

Is there an exam at the end of the course?

No formal exam is conducted. However, each module includes review questions and case studies to ensure understanding.

What is your cancellation or rescheduling policy?

We have a flexible cancellation and rescheduling policy. Participants are eligible to request a refund if the request is submitted at least 7 days prior to the scheduled training date. Approved refunds will be processed within 14 to 21 business days.

Organized by

Mangates is a global provider of professional training and consulting solutions. We deliver 200+ monthly workshops across 20+ countries, helping 100,000+ professionals advance their careers in Agile, Project Management, IT, Leadership, and Business Skills. Our programs are led by certified experts and designed for real-world impact.

CA$513.62
Oct 1 · 9:00 AM EDT