With the growing policy pressures including the introduction of a sugar tax to address the rising obesity epidemic and non-communicable diseases (NCDs); the food industry has been working to deliver solutions through product innovation and reformulation to nudge healthier behaviours by improving the nutritional quality of its food products.

However, as innovation and reformulation efforts are carried out by individual companies behind closed doors albeit being continuous and widespread; FIA with the support of IGD sought to understand the reformulation landscape in Thailand.

This session will share the findings of the research on consumer attitudes towards healthier product reformulation, industry’s progress, priorities and the challenges companies encounter in the process.

The session will be held in Bangkok, Thailand. Venue will be provided upon registration.

For more information, please visit the website here or email events@foodindustry.asia