GEC - Digital Marketing: Advertising Channels, Platforms, and Campaigns
Event Information
About this event
The needs for content marketing is clearly evolving right now. According to Meaningful Brands publication, 90 percent of consumers expect brands to provide content. But while the demand is clearly there, getting your content to really resonate with consumers may prove challenging because more than half (58 percent) of online content is not considered to be meaningful. Meaningful content has a strong relation with relevancy. To be able to touch and engage audiences, content creators need to keep updated with what is preferred and become a culture in current situation. In this class, you will get insight about content marketing future trends and how content marketers should do to stay competitive.
In this GEC International Series, you will learn about:
- What is digital marketing?
- Which platforms are suitable for advertising promotion
- How to work with promotion channels?
- Advertising formats
- Ad integration formats
- Which mobile platforms can work with mobile users?
- Details about KPI's
- Sales funnel
- Types of advertising campaigns and cases
About the Expert
Jaydee Lok is a radio & TV personality turned tech marketer. After leaving her media career behind in Malaysia, Jaydee is now based in Singapore where she has held marketing roles at Google, Oracle, and Grab.
What will you get?
- Full practical insights and knowledge from the Expert
- Live Q&A session
- Speaker's presentation material
- E-certificate
This ExpertClass is highly recommended for:
- Junior to Mid Level Marketing Professionals
- Content Marketer
- Marketing Strategist
- Content Creator
- Content Writer
- Content Manager
- Digital Marketing Specialist
- Digital Marketing Enthusiast
- Product Marketing
GENERAL TERMS AND CONDITIONS
- This class will be held on 20th September 2021 at 20:00 (GMT +8)
- This class will be conducted in English
- Please provide us with your valid full name and email address. We will send the Zoom link through your registered email
You may contact our customer hero at abdillah@glints.com for further assistance.
Organizer Glints ExpertClass
Organizer of GEC - Digital Marketing: Advertising Channels, Platforms, and Campaigns
Glints ExpertClass is a program by Glints to facilitate curious and eager young professionals to amplify their skill set. Here, Glints would like to present dynamic classes ranging from Marketing, HR, Data Analytics, Technology, and more. Participants will get practical knowledge and case studies directly from well-curated experts to apply in their fields of work.
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