Martin Roll (MBA'99D) will provide case stories on Asian brands, and illustrate how companies can employ branding as successful catalysts for leadership and long-term performance to grow new markets.

Offering insights, knowledge and perspectives on branding as a strategic tool for Asian businesses, Martin Roll will define The 10 Leadership Principles that will drive breakout success, sustain profitability and financial impact in this century.

Speaker's Profile:

Martin Roll (MBA'99D) is a world-renowned thought-leader on value creation through brand equity driven by tremendous global experience and insights. He facilitates business leaders and organizations to think bold for future strategies. 
 
Martin Roll is very experienced in engaging and advising clients at all management levels from business owners and C-suite leaders to functional staff across multiple industries and cultures.

Martin Roll is a Senior Advisor to McKinsey & Company.

Martin Roll is a keynote speaker at global conferences, an experienced conference moderator and executive workshop facilitator. He also teaches MBA, EMBA and Executive Education programs at Nanyang Business School (Singapore), and is a frequent guest lecturer at INSEAD and other global business schools.

Martin Roll is the author of global bestseller "Asian Brand Strategy", a business columnist with INSEAD Knowledge, a prolific management writer, and a regular commentator in global media. He holds an MBA from INSEAD.
 

Canapés will be provided. We'll also be providing healthy, freshly squeezed juice, courtesy FP Juice, started by INSEAD alumnus David Ratner. Thank you David and the FP Juice team!

Please note this is not a Google or Google sponsored event. Google has kindly offered their space to host this event. Please come early and allow at least 15 minutes for security procedures. Doors will open at 6.45pm and the event will start at 7.15pm prompt. Thank you for your cooperation in being on time.