Influencer Marketing 101: Hands-On 1 Day Session in Washington, DC

Group Discounts:

Save 10% when registering 3 or more participants
Save 15% when registering 10 or more participants

About the course:

Duration: 1 Full Day (8 Hours)
Delivery Mode: Classroom (In-Person)
Language: English
Credits: 8 PDUs / Training Hours
Certification: Course Completion Certificate
Refreshments: Lunch, Snacks and beverages will be provided during the session

Course Overview:

This Influencer Marketing course provides a comprehensive guide to leveraging the power of social media influencers for brand growth. You’ll learn how to identify the right influencers, craft effective collaborations, and drive authentic engagement. Through real-world examples, legal insights, and hands-on practice, you’ll gain the confidence to build influencer partnerships that align with your brand’s goals and deliver measurable results.

Learning Objectives:

By the end of this course, you will:

• Understand the influencer marketing ecosystem and terminology
• Select and evaluate influencers based on your brand goals
• Create clear and impactful influencer campaign plans
• Navigate legal and ethical concerns in influencer partnerships
• Measure campaign performance to optimize future efforts

Target Audience:

• Digital marketers
• Social media managers
• Brand managers
• Content creators

Why is it right fit for you:

In a crowded digital landscape, influencer marketing has evolved into a highly effective strategy to reach, engage, and convert audiences. This course offers you the knowledge and tools needed to confidently partner with influencers, allocate budgets wisely, and track ROI with precision. Whether you're managing a brand, running a campaign, or creating content yourself, this program ensures you're equipped to build impactful collaborations that drive both conversation and conversion.

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Want to build a solid influencer marketing strategy across your team?

We offer customized in-house training sessions that can be tailored to your brand goals and team structure. Looking to scale influencer programs or align cross-functional teams? Our experts can craft a session that fits your needs, delivering practical outcomes for your organization.

📧 Contact us today to schedule a customized in-house session: corporate@mangates.com