Organised by Management Development Institute of Singapore in conjunction with JustCo Campus Week.

Optimizing account management is a critical function of any customer-oriented business. The X-factor for customer growth is selling to these existing customers. It is one of the biggest untapped opportunities in sales. Research has shown that top achievers in key account management experience exponential revenue growth, increased profitability and greater customer retention. This concise 1hr interactive session is specially crafted for participants to acquire an overview of account management methodologies and stimulate further interest to deep dive into the subject.

Course Objectives:

1. Acquire an overall understanding of key account management
2. Learn the key account framework and how to use them appropriately
3. Learn critical tools necessary to effectively manage key accounts

Course Content

1. Introduction, clarifying methodology
2. Objectives and learning outcome
3. The rationale behind key account management
4. Discuss contextualize challenges
5. The key account management framework
6. Critical toolkit to optimize account management
7. Feedback, summary and key takeaways

About Speaker

Clement Ng is a highly experience corporate trainer, executive coach, profiler and management consultant specializing in building competencies to transform organization and deliver superior results. His wealth of experience was garnered from over 20 years of corporate leadership positions within major listed companies and multinationals.

In the past 17 years, he has been actively involved in learning & development and facilitated in excess of over 200 workshops. He left his corporate leadership position to fulfilled his passion in training. He possessed a wide base of industry knowledge and experience in various high performing sectors: Banking & Finance, Pharmaceutical, Retail, FMCG, MICE, Luxury, Services, Consumer, Manufacturing, Projects, Architecture and Government.

He has mentored and trained thousands of executives and professionals in leading organizations on commercial application within both B2B and B2C environment in the region. His unique methodology to understand, contextualize and customize to suit the requirements of the business environment quickly and accurately has earned him his clients’ trust and endorsement. He has a strong passion and desire to share his broad commercial knowledge and practical knowhow to impact learners and transform their work performances to achieve greater heights.

About MDIS

Founded in 1956, the Management Development Institute of Singapore (MDIS) is Singapore’s oldest not-for-profit professional institute for lifelong learning. MDIS has two main subsidiaries: Management Development Institute of Singapore Pte Ltd which oversees its Singapore academic operations, and MDIS International Pte Ltd which focuses on MDIS’ globalisation strategy.

MDIS offers internationally-accredited courses in Business and Management, Engineering, Fashion and Jewellery Design, Health and Nursing, Information Technology, Languages and Education, Life Sciences, Media and Communications, Psychology, Tourism and Hospitality Management, and Safety and Environmental Management. These programmes are offered in collaboration with renowned universities in the United Kingdom.

About JustCo Campus Week

Upskilling and retraining are essential in today's competitive business environment. Join us at JustCo Campus Week and learn from industry-leading specialists in a variety of programs to suit your preference. At JustCo, we are always looking at ways to pave the future of work and shape the future workforce. Create your own curriculum and choose from our three learning pillars to help propel your career ambitions!

Hurry! Seats are filling up quickly. Check here to see full schedule!

Disclaimer

Kindly note that this is an online event. Ticket holders will receive a link to the live stream before the event via email. Do check your inbox for updates.

Please note that photographs and footage will be taken throughout this event. These will be used by JustCo for marketing and publicity in our publications, on our website and in social media or in any third party publication. Please contact the event organiser if you have any concerns or if you wish to be exempted from this activity.

If you have registered for an event and are unable to attend, please inform us at jc-sg-eventspartnerships@justcoglobal.com as we may have a waiting list. Failure to do so may restrict you from attending future events.

Policy Notice

This privacy notice is for all attendees of JustCo's events. As part of the registration process, JustCo may collect your full name, email address, job title, company name, and country of origin. JustCo will indicate if the collection and provision of certain categories of personal data are mandatory. JustCo uses the personal data we collect for the purpose of managing your interest in and attendance of the event registered. Where applicable and with your prior consent, we may also use your personal data to send you information and updates on products and services offered by JustCo and/or share your personal data with our event partners for the same. We may also disclose your personal data to comply with applicable law, regulations, legal process or valid governmental request.

Specifically, JustCo will share your personal data with Management Development Institute of Singapore, who is our collaborator for the event for which you are registering, and Management Development Institute of Singapore may use your personal data to send you information and updates on products and services offered by them.

Your registration to our event constitutes your acknowledgement and understanding of, and agreement with, JustCo Terms and Conditions and this Privacy Notice. For more information, read the full Privacy Policy.