Lunchtime Talk: How Do We Get Audiences to Stop Skipping Ads, and Start Sharing Them

Join us for our Lunchtime Talk series that brings together our corporate partners to hear game-changing tech startups share their ideas, insights, and approaches. Be inspired by our resident innovators!

"People don't buy for logical reasons. They buy for emotional reason."

With Adblockers and skippable ads, telling online audiences an authentic story to engage with them emotionally is paramount in today's digital context.

Technology may have changed the way we share stories, from paper to film, broadcast to Internet, but one thing doesn't - the need for humans to tell stories.

Join Derek to learn more about how to Viddsee creates emotional connections with today's online audiences.

The session will cover these key areas:

• Storytelling with video content for a social mobile audience

• How to develop stories to entertain and engage your audience online

• Sharing case studies of how we made stories travel widely online
  
  

Agenda

12.00pm Introduction

12.15pm Lunch & Learn

12.45pm Q&A

1.00pm End

About the speaker:

Derek Tan - Co-founder, Viddsee

About the company:

Viddsee is a video entertainment platform that produces and markets short films, documentaries and web-series content. Their films have generated over 1 billion views through Viddsee’s platforms and channels, leveraging on their proprietary marketing insight of content, audience and filmmaker communities.

Note: Please note that photography and videography may be carried out throughout the event. LEVEL3, our partners, and event sponsors may use some of these images in its print publications, digital, social platforms and/or marketing channels. We also ask some personal information and questions during registration. This data is only used for due diligence to facilitate and improve the quality of our events.