Lunchtime Talk: Your Everyday Users Could Be Your Next Talents!

Join us for our Lunchtime Talk series that brings together our corporate partners to hear game-changing startups share their ideas, insights, and approaches. Be inspired by our resident innovators!

From the mall to the web, consumers today are so spoiled for choice when it comes to shopping that it’s easy to be overwhelmed and near impossible to suss out that perfect product.??

Gone are the days when a brand’s spiel was enough to make a sale. Today’s consumers want to hear from people like them who’ve tried the products that they might want to buy. That beautiful model tossing her silky strands isn’t all you need to sell that shampoo anymore. Brands need to engage, collaborate and connect with their savvy customers to keep improving their products. ??

Join Alexia as she shares how Try and Review enables brands to engage with their everyday users beyond product sampling and create stunning and authentic content!

The session will cover these key areas:

• How to reach out to your users and engage them as talents, and at what cost??

• What type of content can you expect from them? (Case studies will be provided)?

• How can you leverage this new type of content and how is it performing now?

Agenda

12.00pm Introduction

12.15pm Lunch & Learn

12.45pm Q&A

1.00pm End

About the speaker

Alexia Sichere, Co-founder & General Manager, Try and Review

About the company:

Try and Review is a platform which gives consumers information and transparency about the stuff they’re buying by inviting them to share their experiences. Try and Review gives consumers the space to share honest, unbiased reviews to help others narrow down their choices and to help companies take it up a notch. Try and Review is committed to investing in the IT necessary to facilitate that connection, using only the best of tech to bring brands and customers closer together in the electronic age.