Purpose Transformation Summit Edmonton 2025
Visit our external ticketing site: https://lu.ma/5rh7gc86
Date and time
Location
Edmonton Unlimited
10107 Jasper Avenue Edmonton, AB T5J 1W8 CanadaRefund Policy
Agenda
9:00 AM - 1:00 PM
Morning Forum: Real Stories of Profit + Purpose Integration
1:00 PM - 2:00 PM
Lunch/travel to Wagner Natural Area
2:00 PM - 5:00 PM
OPTIONAL Guided Tour of the Wagner Natural Area (transportation not included)
About this event
Learn How Top Companies Integrate Profit With Purpose
Join industry leaders, sustainability innovators, and changemakers for a dynamic one-day summit exploring how businesses authentically weave social and environmental impact into their core business models—not as marketing add-ons, but as fundamental drivers of profitability and growth.
This isn't about greenwashing or feel-good initiatives. You'll hear real stories from companies that have cracked the code on purpose-driven business models where doing good and doing well are inseparable.
Who This Is For
Enterprise Companies looking to move beyond compliance and corporate social responsibility into true business model innovation
Small/Medium-sized Companies seeking proven frameworks for integrating purpose into their growth strategy
Social Impact Businesses wanting to learn from and connect with other purpose-driven organizations
What You'll Learn
Move past superficial sustainability initiatives and discover how leading companies have embedded purpose into their:
- Revenue models and value propositions
- Operational processes and supply chains
- Culture and decision-making frameworks
- Growth strategies and market positioning
Drawing from real case studies and the Purpose Transformation Formula (Purpose × Meaning × Human-centered Technology), you'll gain actionable insights for building authentic, profitable, and impactful business practices.
Featured Speakers
Jen Hancock - Vice President, Collaborative Construction, Chandos Construction
Justine Barber - Co-CEO and Co-founder, Poppy Barley
Vanessa Marshall - Founder & CEO, Jack59
Mike Toffan - Founder & Executive Director, Project Forest
Corey Lien - Founder & CEO, DOMI Earth
What's Included
- Morning program of speaking with industry leaders
- (Optional) Guided tour of the Wagner Natural Area
- Access to an exclusive community network of impact-driven companies
- Light snacks & refreshments for the morning program
Transportation to Wagner Natural Area is not included.