Search Engine Optimisation Course

[Presented by Emarsity]

You will be introduced to the principles of how search engines work and all the latest updates affecting SEO. Subsequently, we will go through a step-by-step process to optimize a website to be search engine friendly. This SEO course will include group collaboration work and quiz to enhance your learning experience and retain knowledge. It is not a pure theoretical course, live demonstration will be conducted on actual websites with a thorough dissect and analysis of its SEO (read this SEO analysis article). Learn to use this skill to your advantage and uncover competitors’ SEO strategy. After this course, you will have a different view of the search results and be competent to optimize a website.

Skills You Will Learn:

• Develop keen understanding of search engine
• Research and formulate a keyword strategy
• Optimizing a website for search engines
• Conduct an SEO audit for any website
• Analyze competitor website for its search strategy

More About the Course

This SEO training course teaches you practical steps to make your website search engine friendly and highly visible in Google Search Engine Ranking Positions (SERPS). You will learn the principles of how search engines work, the latest updates affecting SEO as well as practical white hat SEO strategies to get top ranking for your site. We will cover both SEO for corporate and ecommerce websites.Plus what better way to learn SEO than to be totally hands-on – with group work, quizzes, and live website analysis.We like to get you all immersive so you can immediately use your SEO skill to your fullest advantage, uncover your competitors SEO strategy and be completely competent in optimizing a website.

Who Should Attend?

This course for learners who want to optimize their website for free organic traffic from search engines such as Google. The skills learnt can be applied to any business website. A Certificate of Completion will be awarded after the course.

• Business owners and entrepreneurs who want to get more leads online.
• Client side marketers who want to learn best practices used in an agency to deploy SEO campaigns in-house.

Post-Course Support

At emarsity, we want to make sure our learners have a full grasp of the course attended. Therefore, post-course support is critical to ensure your learnings are clearly understood.Our comprehensive Post-Course Support Package comprises the following :

• 1 x Free Refresher CourseAttend the course again within 6 months to refresh/reinforce your knowledge. Limited to 2 refreshers per course, you are advised to reserve your seat in advance.
• 6 Months Email SupportEmail us your queries after the course, we will provide support for your campaigns.
• Lifetime Access to Course VideoFree access to the respective course video and continue the learning at your pace.

Course Funding Available

This Specialization in Search Engine Optimization course is approved by SkillsFuture Singapore (SSG) and NTUC Union under the following programs. We will send you a step by step guide to assist you in the claim process. Phone support is also available.

• SkillsFuture Grant: Up to $500 credit

Claim Procedure: Login to SkillsFuture.sg/credit using your Singpass to submit the claim the before course date. You will only be required to make payment for the balance course fee.

Specialization in Search Engine Optimization

Course ID: CRS-N-0033686

• NTUC UTAP: Reimburse up to $250 per calendar year

NTUC members enjoy 50% unfunded course fee support for up to $250 each year when you sign up for courses supported under UTAP (Union Training Assistance Programme). Terms and conditions apply.

This is based on the reimbursement basis. You need to make the balance payment (if any) after using SkillsFuture. After the course, you can submit the claim through NTUC Portal and receive payment within 6-8 weeks.