7th March @ WeWork Martin Pl, SGIXM Presents:

Simone Blakers, LiquidCX

Simone has held Board Director and MD roles for leading digital & data-driven agencies such as Society Social for Mediabrands, RAPP for DBB and Mark for M&C Saatchi. Her career highlights include the launch of Microsoft’s first Smartphone, the MyMacca’s strategy for McDonald’s, globally awarded innovations for Google, and numerous awards for Westpac’s Know Me program, Qantas Frequent Flyer and Woolworths everyday rewards

Building Emotion into your Customer Experience

Australian businesses have the highest level of mediocrity when it comes to customer experience (CX). To move beyond this into something more memorable, we need to harness the most elusive ingredient of great CX – emotion. This session explores why emotion is so important and provides 5 ways that you can build emotion into your customer experience.

Format:

6pm – 6:30pm Registration/Drinks

6:30pm – 7:30pm Presentation

7:30pm – 8pm Networking

Sydney Gamification and IX Meetup Series:

We're excited to launch our first Sydney Gamification & Interactive Experiences (IX) Event at WeWork in Martin Place.

The event will be a series of bi/monthly meetups with speakers from various backgrounds & industries discussing trends and examples of the use of modern Gamification and IX.

Learn & discuss the importance of hyper engaging employees/consumers & channel partners in an ever increasingly digital, noisy and crowded environment.

Drinks and light nibbles will also be provided.