Join us for an intimate & enriching evening with award-winning Brand Consultant, Kubi Springer!

With 22 years of brand advisory under her belt, Kubi is hailed as one of the UK's Top 5 Brand Trainers by clients such as Adidas. Her other clientele include L'Oreal, Nike, Facebook, Deloitte, Oxford University, New York University, the London College of Fashion, and more. Kubi is also a regular contributor for BBC Radio 5's 'Business Hour’ & recently published under Bloomsbury her book 'She Builds Brands'.

Seeking that competitive edge?

In this Masterclass, you'll learn how to Supercharge your Brand using:

• Your GO-AA-TA: Goals | Objective | Awareness | Approach | Targets | Application
• Consumer Analysis
• Market Review
• Marketing Planning
• Campaign Creation

You'll also get guidance on: How to Take your Business International

Kubi delivered the brand penetration strategy and campaign launch for Malaysian fashion label Mimpikita. The 1st phase was to produce a 60-page Brand Audit Report that included competitor and market analysis, consumer focus group outcomes, brand marketing and product development recommendations. The 2nd phase was producing the Editorial Campaign Shots (see below) and Look Book for the label. Lastly, the 3rd phase was the campaign roll out with complete project management of Mimpikita's London Fashion Week debut.

Results: Attracting over 300 attendees to the runway showcase and securing stockists to sell the collection in the UK. Securing Mimpikita feature in British Vogue, BBC Radio and The Guardian Newspaper.

London Fashion Week Spring 2020 Internship

Hear more about the Internship that will give you backstage access to one of the 'Big 4' Fashion Weeks. The experience will also include Personal Coaching from both Kubi & Fashion Week Creative Director Rebekah Roy.

Grab your early bird ticket at S$90 (U.P. S$190) from now till 1 December. Ticket includes complimentary one-month desk space @ The Common Ground worth S$450.

Schedule:

6.30 - 7.00 pm: Reception & 7-Course Dinner from Grain (included with ticket)

7.00 - 9.00 pm: Masterclass

9.00 - 9.30 pm: Fireside Chat & Book Signing

For more information, contact Gloria at gloria@thecommonground.co