As new global legislation on textiles rapidly approaches, it is imperative for brands to understand the profound impact these regulations will have and to strategically navigate their path towards sustainability. This webinar will provide an overview of tightening regulations, the role of processing and manufacturing standard for organic fibres, and their specific relevance to Southeast Asia. We will explore how brands can effectively educate consumers about greenwashing, build lasting trust through transparent, evidence-based communication, and ensure compliance with evolving standards. This is a crucial opportunity to stay ahead of the curve and position your brand for success in the face of regulatory change.
Key Takeaways
- Tightening legislations globally
- How do standards work?
- Consumer education
About the Speaker
Felicia Shi joined Global Organic Textile Standard (GOTS) in late 2014 as the Representative for the Greater China Area and currently serves as the Chief Representative for the APAC region. In her role, she is responsible for promoting the GOTS standard and its labeling system, as well as leading policy engagement with government agencies. Additionally, she provides initial consultancy to brands, retailers, and other stakeholders within the supply chain across the APAC region. Felicia has over 17 years of experience in the field of sustainability, with expertise in issues such as climate change, labor rights, transparency, traceability, and more.