Esports has grown into a global business that is expanding its market and audience, with its revenues topped one billion in 2019 for the first time. There are also over 600 million viewers and esports fanatics. These numbers prove that esports is progressing into an industry that competes with film or music.

That said, esports marketing is more and more crucial for brands. In this session the speaker will introduce successful marketing campaigns from non-endemic brands entering the esports industry. Finally you will get some recommendation what you should be aware of entering the esports industry.

Join us in discovering the most pressing roles and needs for esports right now.

About Speaker

GQ Fu, Co-founder & CEO of LTVplus

GQ is passionate about customer success. He helps increase the Customer Lifetime Value of online businesses by providing omnichannel customer support outsourcing and failed payment recovery services in any time zone and language. He has extensive experience in running and managing remote teams, with LTVplus being a 100% remote customer service outsourcing company that is spread out across the world.

About Host

Frank A. Sliwka, Chief Operating Officer of Epulze

Frank has shaped the Esports & Gaming industry since 2002 and was the Chairman of the German Esports Association and elected as Vice President of the International Esports Federation in 2008. Throughout his career, he has established a series of successful companies and large-scale events such as the German Esports Association, Game Developers Conference Europe, Games Convention Asia, Global Games Media and ibMedia.

Disclaimer

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